Advance Product Management Workshop
Advance Product Management Workshop
Tanggal
24-26 Mei 2010
Jam Pelaksanaan
8.30 s/d 17.00
Tempat
Hotel Harris
Pembicara / Fasilitator
Adji Baroto ( Konsultan & Praktisi Marketing)
M. Iskandar (Konsultan & Praktisi Marketing)
Harga
Rp. 4.000.000,-/orang
Tujuan Pelatihan
Setelah mengikuti pelatihan, peserta mampu melaksanakan tugas Product Manager, menyiapkan strategi pemasaran, strategi periklanan dan promosi serta menganalisa laba rugi suatu produk
Topik Bahasan
1. Telaah singkat langkah pemasaran
2. Positioning
3. Sales Forecasting & Menentukan Sasaran Pemasaran
4. Core Marketing Strategy & Marketing Mix Strategy
5. Digital Marketing, Marketing with Meaning , Competitive Marketing
6. Perangkat Analisa dan Revitalisasi Product
7. Portfolio Management
8. Aspek Financial Product Manager:
• Return On Investment
• Retutn On Marketing Investment
• Profit & Loss statement
• Budgeting
9. Telaah Rencana Pemasaran
cforms contact form by delicious:days
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Advance Product Management Workshop, Aspek Financial Product Manager, Core Marketing Strategy, Marketing mix strategy, Sales Forecasting
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